For over 95 years, Kinjirushi Wasabi has been dedicated to the wasabi industry. Originally established as a fruit and vegetable enterprise, we made a strategic shift to specialize in wasabi. Since then, we've innovated products and technology to deliver the authentic essence of wasabi to global consumers. In recent times, our business scope has extended beyond wasabi to offer a broader array of authentic Japanese flavors, ensuring convenient enjoyment for all.
“Wasabi" is a traditional food ingredient that is indispensable to Japanese food culture.Our research staff has been pursuing the possibilities of this fascinating ingredient for many years and have been conducting research on Wasabi in industry-academia collaboration for many years.
Explore here for insights into research and discoveries surrounding wasabi, shedding light on the myriad benefits this intriguing plant offers.